Fire sale (降价销售)

Fire sale (降价销售 jiàngjià xiāoshòu) means that the seller sells his goods by lowering the selling price. It has relative long-term, universality and stability. It usually happens when market enters bear market or the company is in financial distress.

  • 降价 (jiàngjià) derives from

(jiàng) as in decreasing (降低 jiàngdī), raining (降雨 jiàngyǔ) or arriving (降临 jiànglín); (jià) as in price (价格 jiàgé) or retail price (售价 shòujià).

降价 (jiàngjià) as in marking down price sharply (大幅降价 dàfú jiàngjià) or forced to reduce price (被迫降价 bèipò jiàngjià).

» Add a new term or correction« Back to Glossary Index